About Me

A blog wherein a literary agent will sometimes discuss his business, sometimes discuss the movies he sees, the tennis he watches, or the world around him. In which he will often wish he could say more, but will be obliged by business necessity and basic politeness and simple civility to hold his tongue. Rankings are done on a scale of one to five Slithy Toads, where a 0 is a complete waste of time, a 2 is a completely innocuous way to spend your time, and a 4 is intended as a geas compelling you to make the time.

Tuesday, June 30, 2009

Cold Stone Timbits

I am a big Tim Hortons fan.  I love just thinking about precious little Timbits, only 60 calories in a banana cream.  You can read what I said here about the genius idea of having Wendy's spin off Tim's.  

I am not a Cold Stone Creamery fan.  I prefer Ben and Jerry's, where Ben and Jerry do the hard work of picking yummy flavor combinations for me.  I think it's too much work to have to select the mix-ins at Cold Stone, and I don't think the ice cream is particularly wonderful that I've wanted to wait on line for 45 minutes as I once did with my niece.

But it looks like I'll be going to Cold Stone a little more often now that they've announced plans to roll out a co-branding initiative to three Manhattan stores, including the one on 42nd St. across from the AMC Empire theatre.

I don't know how much space each brand will get, but let me say right now loud and clear that they better have room for some Timbits.

I worry a little about having temptation so close at hand, or that the bloom will go off the rose when I can get Timbits more easily.  But hey, life is full of risks.


Anonymous said...

The Canadian invasion begins. You will all be assimilated.


Bryce's Ramblings said...

Just found out my dad does PR for Tim Hortons. I read him your post, and he's going to email it to a Horton's executive. Maybe you'll start to have a real Tim following.